The STM is awarded a SuperNova Award

News

Last Wednesday, the STM Merci application shined brightly on the North American stage when it received a SuperNova Award recognizing innovators in technology. The prize was awarded as part of the Constellation Connected Enterprise executive innovation summit, during which STM Marketing Director Pierre Bourbonnière presented the STM Merci program.

Last Wednesday, the STM Merci application shined brightly on the North American stage when it received a SuperNova Award recognizing innovators in technology. The prize was awarded as part of the Constellation Connected Enterprise executive innovation summit, during which STM Marketing Director Pierre Bourbonnière presented the STM Merci program.

Developed jointly by STM and SAP, its partner in technology, this unique mobile app is a key feature of a loyalty program for STM customers who enjoy exclusive, customized offers, based on their profile, consumer behaviour, current geo-location and preferences. Nearly 340 merchant partners have joined the program, providing transit users with a wide range of special offers, including cultural and sporting events, restaurants and boutiques, food shops, family activities and so much more.

Learn more about STM Merci