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Press releases
Tour de l’île
the STM, proud partner with Vélo Québec
Montréal, April 28, 2009
– The Société de transport de Montréal
(STM) is proud to announce its partnership with Vélo Québec, formed as part of the Montréal Bike Fest,
particularly in light of the Tour de l’Île being held Sunday, June 7. For both parties, it also means promoting
greater public transit use by the local population and the positive impact that would have on the environment.
Active means of transportation
Of course, the STM wants to expand public transit, but it also believes it must do more and encourage the use of
active means of transportation. Indeed, this approach could lead a higher percentage of motorists to leaving
their car behind on occasion.
“Making modes of transportation more easily accessible, as they are already an alternative to exclusive,
single-occupant car use, and ensuring that active means of transportation become the obvious choice: these are
the goals that the STM has set for itself, by becoming partners with groups like Vélo Québec that promote other
ways of getting around,“ declared the Chairman of the STM Board of Directors, Michel Labrecque, also an ardent
supporter of the transportation cocktail concept.
“The concept of the transportation cocktail is based on meshing and merging interests between large public
transit organizations (métro, bus, commuter trains, railways, etc.) and private or personal means of
transportation, such as bicycles, taxis, car rentals, car-sharing cooperatives and car-pools,“ indicated Mr.
Labrecque.
Bicycles + métro + bus
In the wake of this partnership and as a means of reaching its goals, the STM will be on hand where activities
are held under the Vélo + Métro + Bus big top. For the occasion, it will provide visitors with a small taste of
the various transit fares being offered, giving them the chance to win single transit fares, as well as weekly,
monthly and annual subscriptions.
As in past years, the STM will open the doors to the métro to everyone taking part in the
Tour la nuit and Tour
de l’Île events, making it possible for them to carry their bicycles in the métro, under certain conditions.
More details will be given to participants by means of the event kit they will receive from Vélo Québec. The
information will also be available on the STM website a few days prior to the Bike Fest.
In closing, some 150 people representing the STM will take part in the Tour de l’Île de Montréal next Sunday,
June 7.
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